Finally, a Comprehensive Business Guide to getting What you Want- In ANY Economy

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"7 Simple Steps to Success in Every Business Conversation"

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What if you could know exactly how to easily.....

Imagine having all these time-tested, proven strategies in one simple, easy to apply book.  Imagine how knowing the right thing to say and how to say it can catapult your success and your life.

"In It’s Just a Conversation - What To Say and How To Say It In Business", Debbie Silverman and Trish Carr show you what to say and how to say it in any business conversation — including the one crucial conversation that makes the biggest difference in our success – and it’s one most people aren’t even aware of.

  • Handle an uneasy conversation
  • Negotiate for a Win-Win
  • Ask for and get the job or raise you want
  • Make a sale
  • Simply influence other people to get what you want?

Imagine having all these time-tested, proven strategies in one simple, easy to apply book.  Imagine how knowing the right thing to say and how to say it can catapult your success and your life.


 In It’s Just a Conversation - What To Say and How To Say It In Business, Trish Carr and Debbie Silverman show you what to say and how to say it in any business conversation — including the one crucial conversation that makes the biggest difference in our success – and it’s one most people aren’t even aware of.


 It’s Just a Conversation easily moves you from “Hello!” to effectively managing your conversation so you reach a positive outcome, the outcome you want.  And, when you’re feeling challenged or anxious about a particular business conversation, turn to It’s Just a Conversation as a resource to guide your conversation to a satisfying close.


 “One of the keys to successful marketing and sales in today’s competitive business environment is knowing how to communicate your message so that your prospects see value in you, your company, and your product.  Trish and Debbie show how that’s done so that you convert your prospects into customers!”


--R. Dale Wilson, Ph.D., Professor and Chair, Department of Marketing, Michigan State University

When you speak, especially in business, speak as if your life depends on it.  Because it does.  What you say and how you say it can make the difference between you getting what you want -- or not.  Your communication is the grease that keeps your business engine going.  It’s the one skill that makes the greatest difference between success and failure.  Whether it’s getting a client, forging a partnership, coaching an employee, enrolling team members in your vision or asking for a raise, it all starts with a  conversation.


 “In addition to being a lifelong friend, Debbie Silverman, for the last 20 years, has been my go-to-source for all things marketing, including common sense.  Most assuredly you will find the “conversations” within to be functional, applicable and, best of all, inspirational.”


--Phil Mushnick, Award Winning NY Post Sports Columnist

Conversations are the lifeblood of our professional life and of life in general.  So why do some of us spend so little time thinking about what to say and how to say it, while others of us agonize over saying the exact right thing?


In any economy, and especially in a challenging one, it’s imperative to possess communication skills that make you stand out, that set you apart and that support you in getting what you want and need.  Trish and Debbie give you the tools to build those skills and to take you and your professional life to the next level.  It’s Just a Conversation is a simple road-map that gets you from where you are to where you want to be